Issues – 2019, v6, s1,2

The Journal of Corporate Governance,  Insurance, and Risk Management 2020, Volume 6, Series 2 

Strategic Positioning of Emerging 5G Technology – Barriers and Perspectives

Ana Babića*, Ernest Vlačićb, Danijela Sokolića

aUniversity of Rijeka, Faculty of Economics and business

 bUniversity of Applied Science ALGEBRA


Article Type: Research Paper


A R T I C L E   I N F O

Since its introduction in the late seventies of the last century, mobile wireless communication has undergone significant stages of development, from analogue voice calls to nowadays latest state-of-the-art digital technology. The intense development of mobile communications networks, the increasing number of new types of mobile devices resulted in a large number of new applications being used and will increasingly be used in mobile connectivity and the expected growth of network traffic. The emerging and most promising one, the 5G technology, will probably not appear in the market until 2020 as a full-scale commercial platform. 5G platform is expected to significantly improve customer service quality in the context of increased data volume in mobile networks and the growth of wireless devices with different services. In the near future, some of the main goals or requirements to be addressed by the 5G network are increased capacity, improved data transfer rates, reduced latency, and improved service quality. As per technological innovation theory taxonomy and strategic innovative positioning 5G technology is considered as game changer and disruptor. This paper displays how the global level key players, are preparing to introduce and boost the 5G network operability by using an inductive method, where broader EU arena with specific Croatian environment is used as a practitioners showcases.

Keywords: disruptive innovation, mobile communication, strategic positioning, 5G technology

*Corresponding author:

 Article history: Received  15 01 2019 Revised   25 02 2019  Accepted 25 03 2019

This article was presented at the 7th International OFEL Conference on Governance, Management and Entrepreneurship. Embracing Diversity in Organisations  (April 5th – 6th, 2019, Dubrovnik, Croatia, Governance Research and Development Centre CIRU), Zagreb, pp. 332-345



Cite Article (APA): Babića,A., Vlačićb, E. and Sokolića, D. 2019.Strategic Positioning of Emerging 5G Technology – Barriers and Perspectives. The Journal of Corporate Governance, Insurance, and Risk Management (JCGIRM). 2019, Volume 6, Series 1. pp10-22


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